Selling Land in Slow Economic Conditions
Selling land is not an easy task. Many real estate agent’s don’t even bother with land listings, especially the properties selling for under $10,000 or less. There is just too much leg work, for too small of a commission to make it worth the time in marketing parcels like these.
Here are a few tips on how to increase the exposure of your land for sale.
1. Get your own domain name. Godaddy makes it really simple, to get, and you will be able to setup your own email address too. While promoting your land for sale, you will also be creating traffic to your own website address at the same time. Creating a simple web page, with your large digital photos is a great way, to provide the necessary details of your property that buyers are looking for. Web hosting services vary greatly. The cheapest, most reliable web hosting I have found is Hostgator. The Cpanel you will get with your account, allows full control of your website. All you do is add the DNS servers to your Godaddy domain name, and all the web traffic will point correctly to your website that is hosted on the Hostgator servers. You will see all the freebies available in your CPanel. Plenty of ways to get a simple website up and running in no time flat.
2. Once you got YourOwnDotComURL.com you should also setup several email accounts. Plan on using several email accounts for your marketing efforts. By using a different email address you will be able to keep track, of what postings are bringing you the best land sales leeds.
3. Market research is all about finding the right Keywords that draw the proper traffic to your new website. Ask yourself, what would I type in to search for land that I want to buy. Use the websites you find, to your advantage. It takes years to get decent rankings in Google and Yahoo search engines. The top sites selling land, have been actively promoting property for sale for along time, and you can benefit from this. How? By being listing on their website, with your own URL, pointing back to your own website, you will automatically, be ranked higher, and get listed higher in the search engine rankings. One of the top Land for Sale sites is Land-fsbo.com. It is worth the minimal monthly fee charged for posting your land for sale, and receiving a back link to your own website. Compare the traffic you get, when trying to work with buying ad words with the major search engines. Yes, buying a few specialized keywords is a good idea, but don’t get fooled into thinking that a high ranking keyword will sell your land… it won’t.
4. Concentrate on the free classified sites like Backpage, Craigslist , Land-ads etc. Be forewarned that you will get tons of 419 scammers, spammers, and a whole lot of other inquires that may not be what they say they are…. but within these bad apples, are some good honest people, that truly are interesting in investing in property that you have listed. These free classified advertising sites, get lots of traffic, and postings too. This is good and also not so good, as you will need to post your advertisement, weekly to keep it to the top, for maximum exposure. Land Ads, offers unlimited land listings, but charges $29 for this, and is great if you have more that 5 lots your wanting to list, or use as back links to your website. They do offer one free listing, just by adding your email address in the promotional code area.
5. Writing your classified land advertising is critical to get search engines to pick up the proper keywords to match your land buyers. To find out your property details, I would suggest getting the basics directly from your Land Assessors Office. Here at land-fsbo.com they have compiled a list of many of the offices http://www.land-fsbo.com/assessors.cfm , located in the County that the land is in. Be descriptive with your land location, driving directions, and take plenty of high quality photos. Most land buyers want to see what you have for sale, before making that drive out to your lot or acreage. Post the plat map, with your property boundaries clearly marked. It is a good idea to bring your plat map with you, when taking your photos, and staking out the boundaries before you make your photos. Shoot the boundary lines, and the road access to your land.
6. Make it easy for your land buyers to purchase your property by carrying the loan via a land contract. It’s simple to do, and it offers a great way to sell your property with little down, and being able to maintain title till the loan is paid off.
7. Combine your links, and back links by placing a listing on eBay. One month listing will cost you just over $100. but if you have your own domain name, you will get additional traffic that will boost the possibility of getting a buyer.
There are many ways to cimbine traditional advertising. Like your local newspaper, the free publications in your area. Adding your website url, or land for sale by owner site, to print, will get your local buyers to see your property photos and all the details you have posted. Contacting the neighboring land owners with a land contract option to purchase with monthly payments. is a great way to offer owner financing. These adjoining owners can benefit most. Find the mailing address from the County Assessors, property information website, with your own APN or Parcel tax id number. Make it easy for you interested buyers, and you will sell your lot. Of course, the price needs to be right, and the buyer needs to feel comfortable with the long term investment. Follow through with the Leeds you get, and contact them as soon as possible.
Written By WGG
Land-news.com